Chinese Voice Over Blog

First a simple question to all you business owners – what matters most to your business?

Yes, you are right. The answer is your brand.

We are in a recession right now, so letting people remember your brand has never been more important. And giving your brand a voice is one of the best options.

Talking is Always More Efficient than Writing

Scientific researches show that most people keep a longer memory for short sentences they hear than read. This means a voice over can make it easier for your customers to remember you than an ad copy. Continue Reading »

Finding the right voice over artist is hard – you have to make sure the voice you choose can perfectly deliver your message to the target audience.

Believe or not, voices have personalities. Someone that can do perfect recording for a historical documentary can hardly do energetic radio commercials. So finding the right voice is crucial.

Below are tips for those that are seeking voice over artists:

1. Ask for demos

Demos are important and all professional voice over talents should have demos. If you meet something that claims he/she is professional but has no demos, then it means they have wrongly categorized themselves. Continue Reading »

Maybe things like this usually happen in your life: you talk to someone and he/she smiles and tells you that you have a sexy/beautiful/amazing voice. If you are one of them, you may want to start thinking about making a living out of it, by which I mean becoming a voice over artist.

Many people are earning a life with their voices: singers, speakers, announcers, and voice over artists.

Voice over is an interesting career – people may take it as a job of speaking, but actually it is much more than that.

Voice over is, in nature, acting, like those Hollywood starts. The only difference is that they act with their faces and bodies, and you do it with your voice. Continue Reading »

As a Chinese voice over agency that has been working with overseas marketing firms and advertising agencies for years, one of the things that have surprise me is that those reputable brands don’t pay enough attention to the voice over scripts.

Continue Reading »

Voice over demos is very important for a voice over agency’s marketing campaigns. It not only gives the clients ideas the quality of your voice over services, but also helps the clients to select proper VO talents for their projects.

If you are a voice over company or video marketing firm, you should at prepare 2 -3 demos on your website for the clients to choose from. You need to category the demos into male and female, business or advertising, English, Chinese or Cantonese, etc.

MateinChina has prepared several samples, but that is not all – you can always contact us to let us know what types of voices you need, and we will get back to you with more specific voice over samples.